AUDIENCE RETARGETING

Keep your brand in front of parents of school-age kids as they browse the web.

Our audience is created by the people who visit our sites: parents of school-age kids. With a retargeting campaign, your ad will be seen by these parents as they browse the web and visit other sites. Ads are delivered in a consistent and well-paced fashion so that your company stays top of mind with your target audience.

How does retargeting work?

We use "commonly used tags" - pieces of code on our websites - that identify an audience, in this case parents of school age kids.

We can display a banner ad to these parents after they leave our websites and browse elsewhere.

These parents then see your ads, bringing them to your site to take an action.

Why is retargeting important?

  • It reaches your exact audience - no wasted ad impressions.
    Displaying your ads to our audience of parents with school-age kids focuses your marketing dollars on your best prospects.
  • It's cost-effective.
    Retargeting gets the right ads in front of the right people at the right time. Parents are thinking about lunches and easy dinner ideas at back-to-school time, cold and flu season as winter settles in, and the hottest toys as the holidays approach. We provide the audience, you provide the right message at the right time.
  • It builds brand awareness.
    When parents see your ad consistently and at just the right pace, it keeps your brand top of mind.

Contact us to book your campaign!

Our audience is popular and impressions sell out quickly. Send us your information and we'll be in touch soon!