In light of the announcement by the CDC requesting the suspension of all events over 50 people for the next eight weeks, we’re postponing the remaining PTO Today Live shows until the next school year.

The PTO Today Live expo is the only one-day event that hosts hundreds of newly elected PTO and PTA leaders and booster clubs looking to meet businesses like yours. This is prime time for your company to connect with hundreds of school parent group decisionmakers as they make their plans for fundraising, holiday shops, spiritwear, events, arts & enrichment programs, and more. With several shows held throughout fall and spring, your company has the chance to connect with thousands of PTO and PTA leaders each season.

Spring 2020 schedule

2/4/20 – Chicago (Oakbrook Terrace), IL
Registration closed

2/19/20 – Columbus, OH
Registration closed

2/25/20 – Costa Mesa (Orange County), CA
Registration closed

3/10/20 – Edison, NJ
Registration closed

3/12/20 – Pasadena, CA
Registration closed

3/24/20 – Philadelphia (Oaks), PA
Postponed until next school year. Please check back for updates.

3/30/20 – Dallas (Allen), TX
Postponed until next school year. Please check back for updates.

4/2/20 – New England (Marlborough), MA
Postponed until next school year. Please check back for updates.

4/14/20 – Lansing, MI
Postponed until next school year. Please check back for updates.

4/28/20 – Houston (Conroe), TX
Postponed until next school year. Please check back for updates.

Booth costs

Standard Booth (8′ x 10′) $995 

Premium/Corner Booth (8′ x 10′) $1,195 

Double Standard Booth (8′ x 20′) $1,490 

Double Premium Booth (8′ x 20′) $2,300 

What’s included:

One 8′ deep x 10′ wide space

8′ high backdrop

3′ high side drape booth divider

One 6′ x 2.5′ clothed and skirted table

Two chairs

One wastebasket

One standard company sign

Up to 4 exhibitor badges

Sponsorship opportunities

Content Session Sponsorship 

Category-exclusive sponsorship of a content session presented by PTO Today. Sponsors receive recognition on event webpages, emails, and presentation materials—plus the implied endorsement of sharing the stage with PTO Today when introduced as the subject matter expert, and the opportunity to join the presenter for the Q&A part of the presentation. Limited topics and category exclusivity; content sponsorships are sold on a first-come basis.

Follow-Up Email  

Include your company name with a live link to your website in the follow-up email sent to attendees after the event wraps. This is a great way to stay in front of parent group leaders and make it easy for them to follow up with you. Bonus: We also send a version of the email to other group leaders in the region who were not able to attend with a “here’s what you missed” message so your name and link lands in the inboxes of thousands of qualified leaders.

Cost: $199* 

* You must register for a booth at one of the expo locations. Your follow-up email will be sent to registrants of the location where you exhibited.

Product Sampling 

Include your product information and sample in the bag each attendee receives when registering. Leverage the event attendees who are influential community leaders and who are involved with three groups or organizations on average. Space is limited.

Audience Retargeting  

You know those ads that seem to “chase you around the Internet”? It’s called audience retargeting, and it works. Our audience is created by the people who visit our website: PTO and PTA leaders. With a retargeting campaign, we put your ad in front of these leaders and we geotarget the same regions as our expos. Your ads are delivered in the weeks leading up to the expo and just after the event, keeping your product, program, or service top of mind for the leaders you’ll meet in your booth.

Cost: $1,250 for 50,000 impressions*

*Inventory of impressions is limited. You must register for a booth at one expo location.

On-Site Focus Group 

We’ll recruit 10 to 15 school parent group leaders to participate and arrange a room and breakfast for your focus group on the morning of the event. This is a unique opportunity to spend time with people who are not only school parent group leaders but also key community influencers. 

Still have questions? Check out our FAQs >>

Already registered? Download your exhibitor kit >>

For information about National or Local Sponsorship packages, call us at 800-644-3561, ext. 201.

Exhibiting Companies (Spring 2020)

Our one-day vendor fair for all things PTO and PTA will include companies like Spirit Monkey, World’s Finest Chocolate, Yankee Candle Fundraising, 99Pledges, Penguin Patch, Landscape Structures, Get Movin’ Fundraising and many more. Check back soon for a full list of exhibiting companies!