Reaching teachers with your sample or insert starts with our network of PTO and PTA groups at more than 84,000 K-8 schools. PTO and PTA leaders--trusted influencers in the school community who are well-connected on a personal level to teachers and school staff--opt in to distribute your sample or insert to teachers during key times of year, like Teacher Appreciation Week, back-to-school and cold and flu season, generating brand goodwill, product trial and purchase intent. Participating in School Family Media's "Teacher Appreciation Week" co-op gift pack or a custom sampling program gets your sample or insert directly in front of teachers within the trusted school environment.

Trusted distribution within the school community is our jam

@ptotoday Teacher appreciation ahead of cold and flu season? Yes please! #selfcare #teacherappreciation #ptolife #ptopresident #ptapresident 📷 @tylerrakay ♬ original sound - PTO Today

Teacher Appreciation Week Co-op Gift Pack Program

PTO and PTA leaders at 2,000 K-8 schools opt-in to receive gift packs to distribute to their teachers during Teacher Appreciation Week in May. This is a unique, turnkey opportunity to get your sample, insert (or both) directly into teachers’ hands at a key time of year.

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Whether you’re a brand or an agency, we don’t judge

We don’t just partner with brands directly. We’ve also done some pretty stellar work for agencies looking to help their clients reach parents or teachers at K-8 schools through creative, custom integrated programs or something that’s more turnkey. We're here to consult and provide a strategic, seamless through-school experience for all the brands we work with.

We help brands connect in an authentic way with teachers

Want to chat about your brand or company goals? Drop us a note.